Alex Rivera
alex.rivera@email.com · +1 (512) 555-0161 · Austin, TX · https://linkedin.com/in/alexrivera · https://alexriverawrites.com
Professional summary
Content writer with 5 years producing SEO-driven blogs, landing pages, and email campaigns for B2B SaaS. I connect editorial quality to measurable outcomes — traffic, rankings, and leads — with keyword research and analytics that prove what content works.
Skills
Writing
SEO writing, Copywriting, Content strategy, Editing, AP style
Tools
CMS, Google Analytics, Keyword research, Ahrefs, HubSpot
Professional experience
Content Writer
Stackline Software — Austin, TX
Mar 2021 – Present
- Grew organic blog traffic 180% in 12 months by publishing 60 SEO articles targeting commercial keywords.
- Wrote landing-page copy for 8 product launches that averaged 24% higher conversion than prior pages.
- Built a keyword research workflow that cut content briefing time from 3 hours to 45 minutes.
Marketing Content Specialist
Clearpath HR — Remote
Jun 2019 – Feb 2021
- Managed editorial calendar for blog, email, and social — shipping 12 pieces monthly on deadline.
- Improved average time-on-page by 35% through tighter intros and scannable formatting.
- Partnered with demand gen on nurture emails that lifted MQL-to-SQL rate by 14%.
Education
University of Texas at Austin
B.A., English (Professional Writing)
Relevant coursework: Technical writing, journalism, digital media
2015 – 2019
Additional information
- Portfolio: alexriverawrites.com